Archive for category Our accomplishments
Vidéotron
Posted by admin in Our accomplishments on October 27th, 2009
Vidéotron
Our «interactive tent» helped Videotron reach a new client base at the festivals it sponsors.
For example, during the Just For Laughs festival, the «Triomphe au Saint-Denis» tent invited passers-by to film their own jokes for broadcast on the Videotron website.
At the Fantasia festival, festival goers were invited to play Guitar Hero and broadcast their performance online.
The success of Videotron’s interactive tent gave it a bigger bang for its sponsorship buck by providing the company a strong presence among its target market.
VIA Rail Canada
Posted by admin in Our accomplishments on October 27th, 2009
VIA Rail Canada
VIA Rail Canada was the world’s first railway company to lay tracks on the web, which it did in 1994. Three years later, the site moved to first class with the first online ticket purchasing system in the world.
With our support, over half of the company’s ticket sales today are from its website, which has an excellent conversion rate of 7.2%.
With over $100 million in online sales every year, VIA Rail is one of the largest e-merchants in Quebec.
Tourisme Saguenay-Lac-St-Jean
Posted by admin in Our accomplishments on October 27th, 2009
Tourisme Saguenay-Lac-St-Jean
Our brand platform «Le Saguenay—Lac-St-Jean, c’est géant!» distinguished Saguenay—Lac-St-Jean from other regions, while building a space for conversation on the web.
Our TV campaign helped people get to know the blueberry region’s new brand, by continuing the conversation with the public via social media.
Our redesign of the Tourisme Saguenay—Lac-St-Jean website on its own generated an increase of 73% visits in its first months online.View the TV spot.
Théâtre du Nouveau Monde
Posted by admin in Our accomplishments on October 27th, 2009
Théâtre du Nouveau Monde
Redesigning the Web site and developing a content management system allowed the TNM to reduce its operating costs and break online sales records.
Every season, TNM can make its own changes to content and design thanks to a flexible web infrastructure.
In addition to developing an online ticket office, we designed a number of interactive advertising campaigns for the TNM.
For example, in 2005 our campaign for Shakespeare’s The Tempest increased the TNM’s online ticket sales by 250%. And on a cultural budget at that!
ServicesPro
Posted by admin in Our accomplishments on October 27th, 2009
ServicesPro
In 2009, ServicesPro increased the number of visitors to its website by two-and-a-half times after our paid search engine optimization strategy using the Google AdWords network was executed.
Our paid search engine optimization campaign obtained an impressive click-through rate of over 7%, increasing by 145% the conversion rate on the ServicesPro site, which features 40 franchisees in Quebec and Ontario.
Sépaq
Posted by admin in Our accomplishments on October 27th, 2009
Sépaq
The Société des établissements de plein-air du Québec (Sépaq) manages all of its web activities using an internal team. We guided its team in search engine optimization and the user experience.
Our comparative study of 13 content management solutions allowed the Sépaq to reduce the costs of its e-commerce strategy.
We also offer Sépaq high-level tactical support, including for the user experience, search engine optimization, Internet measurement (Web Analytics and WebTrends) and web scripting tools.
RDS
Posted by admin in Our accomplishments on October 27th, 2009
Le Réseau des sports (RDS)
Since 1996, we have been helping RDS become the uncontested champion in sports news. With 100 million page views per month, RDS.ca has beat out all competitors combined.
RDS had its eye on the puck when it decided to make its website independent from the station in 1996.
Since then, RDS.ca has been enjoying web 2.0 fever, with over 100 million page views each month and 80% user-content generated.
The undisputed champion of French-language sports news sites in Canada, with more visitors than all of its competitors combined, RDS.ca is hosted by Pheromone. It can handle over one million visitors on days of major sporting events.
Ordre des ingénieurs du Québec
Posted by admin in Our accomplishments on October 27th, 2009
Ordre des ingénieurs du Québec
We created a website for Quebec engineers worthy of their know-how. As of 2008, 65% of them paid their dues online, exceeding the initial objective of 35%.
We also developed an online management environment, including an extranet for members.
Just For Laughs
Posted by admin in Our accomplishments on October 27th, 2009
Just For Laughs
Online transactions are no laughing matter! Our online ticket office allowed Just For Laughs to increase its online sales of packages by 173% from 2005 to 2007.
We integrated a customer relationship management system to the ticket office to help the festival hone its sales tactics with target markets.
Join the Wave
Posted by admin in Our accomplishments on October 27th, 2009
Join the Wave
The popular support for the election of American president Barack Obama was the basis for our campaign for the Pixman mobile video network campaign.
Developed in only three weeks based on an idea of Daniel Langlois, the Join the Wave campaign saluted the election of the new American president through video messages from anonymous people from all over the planet.
Supported by a wide-reaching social network campaign, our microsite demonstrated the power of the Pixman network by collecting over 500 videos, which were viewed by 125,000 Internet users.
The campaign’s originality also earned Pixman major media coverage.
President Obama received a selection of the best videos, as chosen by Pixman, during his official visit to Ottawa on February 20, 2009.
Case study — Join the Wave: A Salute to Barack Obama
